Meaning and Usage
"主打" (zhǔdǎ) is commonly used to refer to the main or flagship product, service, or feature that a company, artist, or establishment promotes or is known for. It literally combines "主" (main, primary) and "打" (to hit or strike), metaphorically meaning the main focus or highlight.
Common Contexts
It is often used in marketing and entertainment contexts, such as a company's main product, a singer's main song, or a restaurant's signature dish.
Collocations and Patterns
- 主打产品: flagship product, the main product a company promotes
- 主打歌: main or lead song of an album
- 主打菜: signature dish of a restaurant
Usage Notes
"主打" emphasizes prominence and focus. It is not used for general items but for those that are intentionally highlighted or promoted. Avoid confusing it with "主要" which means "main" or "major" in a more general sense without the promotional nuance.