Meaning and Usage
"进军" literally means "to advance an army," but it is commonly used metaphorically to describe entering or expanding into new markets, industries, or fields. It conveys a sense of purposeful, strategic movement forward.
Common Contexts
- Military: Describing troops moving forward to attack or occupy.
- Business: Companies expanding into new markets or sectors.
- General: Groups or individuals making a strong, deliberate entry into a new area.
Collocations and Patterns
- 进军市场 (enter the market): Used when a company or product starts to compete in a new market.
- 进军科技行业 (advance into the tech industry): Describes entering a specific industry.
- 进军敌方阵地 (advance on enemy positions): Military usage.
Usage Notes
"进军" often implies a bold or strategic move, not just casual entry. It is more formal and forceful than simply "进入" (to enter). Avoid using it for everyday or passive entries; it suits contexts with ambition or conflict.
Common Confusion
Do not confuse "进军" with "进入". The latter is more neutral and general, while "进军" carries a connotation of advancing with purpose or force.